testdummy
12-04-2009, 08:10 PM
Filed under: Hirings/Firings/Layoffs (http://www.autoblog.com/category/hirings-firings/), Mitsubishi (http://www.autoblog.com/category/mitsubishi/), Earnings/Financials (http://www.autoblog.com/category/earnings-financials/), Peugeot (http://www.autoblog.com/category/peugeot/), Citroën (http://www.autoblog.com/category/citroen/)
http://www.blogcdn.com/www.autoblog.com/media/2009/12/psa-mitsu.jpg (http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm)
The French and the Japanese have gotten together to form a magic partnership once already with Carlos Ghosn at the helm. The question is, then, can that success be replicated? PSA Peugeot (http://www.autoblog.com/category/peugeot)-Citroën (http://www.autoblog.com/category/citroen) seems to hope so, and it is reportedly on the verge of purchasing a controlling stake (somewhere between 30 and 53 percent, depending on the report) in Mitsubishi Motors (http://www.autoblog.com/make/mitsubishi).
The total price for the acquisition would cost the European automaker over $3 billion and the deal would also include Mitsubishi acquiring a somewhat smaller stake in PSA Peugeot-Citroën - again, similar to the situation between France's Renault and Japan's Nissan.
So, what does Mitsubishi have that Peugeot wants? Three things, apparently: A presence in the States, SUV expertise and, perhaps most importantly, electric vehicle technology. If a deal does indeed take place, the resulting entity would be the sixth largest automaker by sales in the world.
[Source: BusinessWeek (http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm)]Is Peugeot-Citroën on the verge of buying Mitsubishi? (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/) originally appeared on Autoblog (http://www.autoblog.com) on Fri, 04 Dec 2009 15:59:00 EST. Please see our terms for use of feeds (http://www.weblogsinc.com/feed-terms/).
Read (http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm) | Permalink (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/) | Email this (http://www.autoblog.com/forward/19265492/) | Comments (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/#comments)
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http://www.blogcdn.com/www.autoblog.com/media/2009/12/psa-mitsu.jpg (http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm)
The French and the Japanese have gotten together to form a magic partnership once already with Carlos Ghosn at the helm. The question is, then, can that success be replicated? PSA Peugeot (http://www.autoblog.com/category/peugeot)-Citroën (http://www.autoblog.com/category/citroen) seems to hope so, and it is reportedly on the verge of purchasing a controlling stake (somewhere between 30 and 53 percent, depending on the report) in Mitsubishi Motors (http://www.autoblog.com/make/mitsubishi).
The total price for the acquisition would cost the European automaker over $3 billion and the deal would also include Mitsubishi acquiring a somewhat smaller stake in PSA Peugeot-Citroën - again, similar to the situation between France's Renault and Japan's Nissan.
So, what does Mitsubishi have that Peugeot wants? Three things, apparently: A presence in the States, SUV expertise and, perhaps most importantly, electric vehicle technology. If a deal does indeed take place, the resulting entity would be the sixth largest automaker by sales in the world.
[Source: BusinessWeek (http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm)]Is Peugeot-Citroën on the verge of buying Mitsubishi? (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/) originally appeared on Autoblog (http://www.autoblog.com) on Fri, 04 Dec 2009 15:59:00 EST. Please see our terms for use of feeds (http://www.weblogsinc.com/feed-terms/).
Read (http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm) | Permalink (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/) | Email this (http://www.autoblog.com/forward/19265492/) | Comments (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/#comments)
More... (http://www.autoblog.com/2009/12/04/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi/)