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Filed under: New York Auto Show, Hybrids/Alternative, Euro, Green, Saab, Lifestyle
Saab has embraced E85 as an alternative fuel in Europe as a way to offer good performance and relatively good emissions using small turbocharged engines. Because ethanol has a higher octane rating than gasoline, boost pressure can be raised, allowing for a higher specific power output. It also helps that Saab already had a history of being quirky and using turbocharged engines in their vehicles. As an added bonus, it also gets to capitalize on the "green" aspect of the biofuel, and is leaving no eco-stone unturned. For the New York Auto Show, the Swedish brand be showing off its 9-X BioHybrid concept and the 9-4X BioPower concept. But its latest foray into being eco-friendly is the Pure BioPower Eco Clothing Collection, which was created in conjunction with the Swedish clothing design firm Reflective Circle.

The Saab/Reflective collection, which currently includes T-shirts, button-down shirts, jersey shirts, a ladies shirt dress and tennis shirts (more coming soon), is made from 100 percent ecological/organic cotton certified by Skal International, an independent inspection and certification organization. One highlight of the collection is the use of the Coroso nut, which comes from Palm trees found in rain forests, for their buttons - as opposed to molding them from plastic.

Fans of the simple Scandinavian design ethos who prefer organic clothing will be able to purchase the Pure BioPower Eco Clothing Collection starting in May at www.saabexpressions.com.

[Source: Saab]Continue reading Saab launches Pure BioPower Eco Clothing Collection

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